Driving forward but giving back!
We are relaunching our legendary Drive for Charity campaign.
With over £1.2 million in donations since hitting the road 21 years ago, we’re now aiming for an even bigger impact in 2025.
Here’s What We’re Doing
Our dedication to the well-being of our local community extends far beyond the toll booths. We genuinely care about the towns and villages around the motorway, and our Drive for Charity campaign is crafted to support them.
- Strategic Charity Partnerships: We’re teaming up with three local charities for two years, focusing on education & safety, sustainability & biodiversity, and community & culture.
- On the Road School Travel Scheme: Schools and colleges will keep cruising the M6toll for free through an upgraded breeze account.
- In the Community Scheme: Inviting grassroots projects to apply for funding based on quarterly themes, starting with a focus on women’s initiatives.
M6toll and Midlands Air Ambulance: Driving Change, Saving Lives!
We are proud to announce a new 2-year partnership with Midlands Air Ambulance Charity as part of our Drive for Charity initiative.
For 21 years, we’ve supported Midlands Air Ambulance, donating over £500,000 and funding hundreds of lifesaving missions. We’ve also backed campaigns like Sky Champs, providing educational activities for children.
Our new partnership will focus on:
- Education and safety projects, including the Clinical / First Aid Educational Programme
- Wear it Red campaign
- Cannock Chase Running Festival.
“We are incredibly proud to continue our partnership with Midlands Air Ambulance Charity. Together, we can make a significant impact and save more lives.”
Jo Seabright, Customer Experience and Marketing & Communications Director at M6toll
Join us in supporting this incredible cause and making a difference in our community!
Accelerate Action!
For International Women’s Day, we’re inviting organisations that champion local women to apply for funding up to £1,250. Let’s empower women through community projects that truly make a difference!
Ready to Apply?
If your organisation is focused on empowering women, fill in the below details to apply for this unique funding opportunity in celebration of International Women’s Day.
CLOSING DATE FOR APPLICATIONS FOR Q1 IN THE COMMUNITY FUNDING IS 31ST JANAURY 2025
Let’s drive positive change together!